DBA, The University of Newcastle, Australia
MBA (Marketing), University of Leicester, UK
MSc in E-commerce, Hong Kong Polytechnic University
Post-Graduate Diploma in Marketing, The Chartered Institute of Marketing, UK
Dr. Holly Chingyee NG
Senior Lecturer
- Office:Room 602, School of Management, 136A Nathan Road
- Telephone:(852) 3468 6703
Academic and Professional Qualifications
Author Identifications
ORCID ID: 0000-0002-8198-4579
Biography
Dr. Ng has extensive experience in marketing. She has worked for multinational corporations and large retail chain in Hong Kong. Her major achievements in the jobs included new product development, launch of a co-branded credit card and a loyalty program which were new to the market. She also possess a lot of teaching experience in the area of management and marketing. In addition, she is the member of The Chartered Institute of Marketing (U.K.)
Academic and Professional Qualifications
DBA, The University of Newcastle, Australia
MBA (Marketing), University of Leicester, UK
MSc in E-commerce, Hong Kong Polytechnic University
Post-Graduate Diploma in Marketing, The Chartered Institute of Marketing, UK
Author Identifications
ORCID ID: 0000-0002-8198-4579
Biography
Dr. Ng has extensive experience in marketing. She has worked for multinational corporations and large retail chain in Hong Kong. Her major achievements in the jobs included new product development, launch of a co-branded credit card and a loyalty program which were new to the market. She also possess a lot of teaching experience in the area of management and marketing. In addition, she is the member of The Chartered Institute of Marketing (U.K.)
Discover More
- Marketing
- Management
- Corporate Social Responsibility
- Social Marketing
- Sustainable Development
- Strategic Management
- Organizational Behavior
- Research Methods